Graham Sheffield, artistic director of London’s Barbican, is to become chief executive of Hong Kong’s HK$21.6 billion West Kowloon Cultural District. He will start his new job in mid-August and manage artistic choices and operations of the project. Sheffield is widely credited for the strong performance of the Barbican, Europe’s largest multi-arts center. He's already said that one of his priorities will be to cultivate an excellent network across the Mainland and the Greater China, putting Hong Kong at the centre of the scene and bringing Mainland visitors across to provide audiences at West Kowloon. To see a transcript of his Q&A with media go here